LMA Ends But WAXY/Miami To Remain Sports
February 5, 2008 at 5:41 AM (PT)
PRIMETIME MEDIA GROUP has ended its LMA of LINCOLN FINANCIAL MEDIA's WAXY-A (SPORTS TALK 790 THE TICKET)/MIAMI, but LINCOLN will continue the Sports format that PRIMETIME established on the frequency. The staff and programming schedule remain in place during the management transition. PRIMETIME began its LMA of the station in 2004, when it was still owned by JEFFERSON-PILOT.
"The PRIMETIME staff deserves a lot of credit for developing the TICKET into a strong Sports radio brand in SOUTH FLORIDA," said LINCOLN FINANCIAL MEDIA Radio President DON BENSON. "We look forward to building on their impressive effort and contributing to the station's future success."