WOW Country Holds First Ever Radiothon
February 13, 2008 at 6:45 AM (PT)
PEAK BROADCASTING Country KAWO (WOW COUNTRY 104.3)/BOISE held their first ever RADIOTHON to benefit ST. JUDE CHILDREN's RESEARCH, on JANUARY 31st and FEBRUARY 1st. The listeners stepped up and gave over $50,000.
To entice people to become PARTNERS IN HOPE, WOW COUNTRY gave away autographed memorabilia from such big names as GEORGE STRAIT, TAYLOR SWIFT, ALAN JACKSON, TOBY KEITH, KARL MALONE, THE BOISE STATE BRONCOS and CARRIE UNDERWOOD.