KICT Tweaks Programming
February 28, 2008 at 10:17 AM (PT)
JOURNAL Active Rock KICT/WICHITA, KS is making some playlist tweaks. In a move to own the 25-54 demo, the station will maintain only five currents on its playlist.
PD RAY MICHAELS tells ALL ACCESS "This is not a move to Classic Rock by any means. We will still be playing core Active arists like DISTURBED, FOO FIGHTERS and KID ROCK. There will just be a little less of the new product. We want to be #1 with males 25-54 and we feel this is the best way to achieve that."