MySpace Latino Launches
April 8, 2008 at 6:13 AM (PT)
MYSPACE has officially launched its bilingual Latino destination, MYSPACE LATINO. The new MYSPACE LATINO site features culturally relevant content built around the interests and passion points of Hispanic MYSPACE users in collaboration with leading industry partners.
"Responding to the needs of our growing Hispanic membership, MYSPACE LATINO offers content that is culturally relevant to Latinos in the U.S.," said VP/Managing Dir. MYSPACE LATINO, VICTOR KONG. "Thanks to our strategic media and content partners, MYSPACE LATINO will showcase the sports, entertainment and video content that our users are most passionate about, while creating a truly U.S. Latino bilingual hub for our users online."
MYSPACE launched MYSPACE LATINO in beta last year to address the needs of the more than 9.7 million Hispanic members who are part of MYSPACE’s online community, making MYSPACE the largest social networking site in the U.S. among Hispanics.