Adobe Launches Media Player
April 9, 2008 at 6:48 AM (PT)
ADOBE is set to enter the online video arena TODAY (4/9) with the launch of ADOBE MEDIA PLAYER, with content from MTV NETWORKS, CBS, UNIVERSAL MUSIC GROUP and others, reports THE HOLLYWOOD REPORTER. Although it joins a crowded market, the service has a built-in advantage as it uses the same Flash video format employed by GOOGLE's YOUTUBE.
The service, which started public trials last week, is drawing comparisons to APPLE's ITUNES and TIVO because users have the ability to subscribe to shows for free and watch them offline. The player also has a searchable catalog.