Keke Luv Completes 175-Hour On-Air Marathon, Gets Congressional Kudos
April 10, 2008 at 3:32 PM (PT)
At 5p WEDNESDAY (4/9), PEAK BROADCASTING Top 40/Mainstream KSAS (103.3 KISS-FM)/BOISE PD/afternoons STEVE KICKLIGHTER (aka KEKE LUV) completed his 175-hour broadcasting marathon (seven days straight) to raise awareness for child abuse. APRIL is National Child Abuse Prevention Month. THE IDAHO STATESMAN reported that a visibly weakened LUV left the station in an ambulance as a precaution, but was not hospitalized -- just taken to a hotel.
Although he was allowed to take 15-minute naps every eight hours, LUV was quoted in the paper as saying, "What sounds good is falling asleep and not getting up again." He originally planned to celebrate his feat with staff at a party next TUESDAY, but that already has been pushed back to next WEDNESDAY. He's expected to be back on the air on MONDAY, APRIL 21st.
To say the least, LUV accomplished his goal of raising awareness for the issue, as his effort was covered not only in the local TV media, but FOX NEWS. What's more, LUV and KSAS were recognized this morning (WEDNESDAY 4/10) on the floor of the UNITED STATES HOUSE OF REPRESENTATIVES this morning by IDAHO State Representative MIKE SIMPSON. Read the proclamation by clicking here.
And, to see the last few minutes of KEKE's radiothon, just click here.