American Media Services And Tap It Strike Deal
April 28, 2008 at 8:26 AM (PT)
AMERICAN MEDIA SERVICES INTERACTIVE has partnered with ATLANTA-based TAP IT to market the company’s interactive entertainment websites exclusively to the radio, newspaper and television industries. TAP IT equips radio stations and other media businesses with a variety of "ready-to-launch" online presences designed to generate nontraditional revenue.
"The TAP IT concept will prove invaluable for all who utilize it to bring new revenue into their sales efforts," observed AMS Chairman EDWARD F. SEEGER. "At the same time participants will provide exposure for unsigned artists and others from their area to the whole world, allowing everyone who participates to share in the opportunity. This is a brilliant and unique concept, and we’re proud to bring it to the marketplace."