KZON Scores With Moment Of Winning In Phoenix
April 29, 2008 at 9:02 AM (PT)
CBS RADIO Top 40/Rhythmic KZON (101.5 JAMZ)/PHOENIX has struck promotional gold with its "THE MOMENT OF WINNING" contesting. Listeners call on cue and are hooked up to the 1015 JAMZ LIE DETECTOR that analyzes voice stress.
Listeners are asked questions like "Have you ever MySpaced an ex?"... "Have you ever stolen something from work?" ... or "Have you ever thought about someone else while getting it on with your significant other?"
Pass the test ... you win. Lose ... generally the listener goes nuts.