Conclave Examines Urban Conundrum
May 29, 2008 at 3:44 PM (PT)
The CONCLAVE announced that it will present "The Urban Conundrum: Beyond the Basics," a panel that will address ways to serve two generations of Urban audiences through the Urban and Urban AC formats. The session is scheduled for SATURDAY, JUNE 28th at THE MARRIOTT CITY CENTER.
According to Conclave Board Member and ALL ACCESS Urban/UAC Editor JERRY BOULDING, "It means recognizing that differences do exist -- that America is composed of many cultures and that if you plan to program to those cultures and win (and you should), you'd better understand them. Because of the appeal of its music, Urban formats can be mass appeal and there is a way to get credit for the ‘closet urban listeners’."
Former WBLS/NEW YORK PD VINNY BROWN will moderate the panel, which includes COX RADIO/GREENVILLE, S.C., OM STEVE CRUMBLEY, CBS RADIO WVEE/ATLANTA VP/Urban Programming REGGIE ROUSE and VP Urban-Interep SHERMAN KIZART, among others.
To register and a complete agenda for the At the Crossroads, slated from June 26th-28th, 2008 please visit www.theconclave.com.