KSWD Adds Larry Morgan For Mornings
July 16, 2008 at 11:54 AM (PT)
BONNEVILLE AAA KSWD (100.3FM THE SOUND)/LOS ANGELES names LARRY MORGAN for mornings.
MORGAN has spent the last 14 years overseeing programming and services at PREMIERE RADIO NETWORKS, most recently as SVP/Network Programs and Services.
MORGAN’s career includes being PD of KWSS/SAN JOSE, and on-air gigs at KIIS/LOS ANGELES, KHMX/HOUSTON and KYSR/LOS ANGELES.
KSWD PD DAVE BEASING said, "LARRY is one of the most creative people in our industry, so we’re glad to have his brain power at THE SOUND. "LARRY will be an excellent companion for SOUTHERN CALIFORNIA’s morning commuters and will be instrumental in helping drive this brand’s potential far beyond the FM band."
"I couldn't be more excited to be a part of THE SOUND and have the opportunity to share world-class rock with early risers and morning commuters in SOUTHERN CALIFORNIA." MORGAN said. "From the moment the station went on the air I have been a huge fan just as an everyday listener, and to now be a part of the team that DAVE BEASING and company are building is a true honor. Job One for me once I get on the air will be to share the passion I have for the music, then get out of the way."
MORGAN will also continue to oversee the production of network commercial content at PREMIERE RADIO NETWORKS, as well as being an occasional guest host on AFTER MIDNITE WITH BLAIR GARNER and THE BLAIR GARNER SHOW.