Cox/Richmond Gets Great Mileage Out Of This Promotion
July 23, 2008 at 10:53 AM (PT)
Talk about offering a grand prize that fits the times: COX RADIO's RICHMOND cluster of Country WKHK (K95), Classic Rock WKLR, Alternative WDYL (Y101) and Hot AC WMXB (MIX 103.7), and local NBC-TV affiliate are staging a month-long contest where the winner will drive away with a 2007 TOYOTA PRIUS.
Entitled,"M.P.G., MCGEORGE PRIUS Give-a-way," contestants entered at any of the radio or TV station websites, or at MCGEORGE TOYOTA. Entries had to be received by midnight MONDAY, AUGUST 25th, 2008, in order to qualify. K95, 96.5 KLR, Y101, MIX103.7 and NBC12 will each randomly draw 20 entries. These contestants and a guest will be invited to attend a party at MCGEORGE TOYOTA on AUGUST 28th, 2008.
A reverse drawing will be conducted to narrow the contestants down to five finalists (one per station). Each finalist will receive a car key, one of which will start the PRIUS.