Radio One Creates The Largest Online African-American Community
August 4, 2008 at 8:30 AM (PT)
INTERACTIVE ONE, LLC the digital connection for Black America and the new digital division of RADIO ONE, the largest African-American multimedia company, launches three new content-driven websites: NEWSONE, THEURBANDAILY and HELLOBEAUTIFUL. The three sites will join BLACKPLANET, a social networking site for African-Americans, acquired by RADIO ONE earlier this year, making it the largest online media entity for African-Americans reaching more than 6 million unique visitors monthly.
This announcement comes just a few weeks after RADIO ONE announced the results of its "Black American Survey," the largest ever national survey of African-Americans. The survey showed that nearly 68% of African-Americans are now online compared with 71% of all Americans, proving that the digital divide is now closed. The study also shows that more than 16 million African-Americans are currently using broadband, a number that is projected to grow by 31% to 21 million by 2009.
"INTERACTIVE ONE is the largest and most comprehensive digital network for African-Americans," said Chief Content Officer SMOKEY D. FONTAINE. "Our family of targeted content sites and our social network enables users to find original and intelligent content tailored to African-American's interests and needs and to engage in conversation with the Black community online."