iBiquity Cites HD Infiltration in Automotive Markets
August 20, 2008 at 10:43 AM (PT)
IBIQUITY DIGITAL CORP. is citing "significant momentum" for HD Radio installations in cars, through pacts with automakers, auto dealers and aftermarket retailers.
"The number of automakers announcing HD Radio receiver installations at the factory continues to grow. Complementing that success, aftermarket retailers are increasing their commitment to the technology as additional products come to market," IBIQUITY Pres./CEO ROBERT STRUBLE said. "In short, we're at an inflection point. HD RADIO automotive offerings abound and are widely available for vehicles at all levels."
On the automotive side, HYUNDAI and MERCEDES have begun factory installs of HD Radio receivers, raising the number of automakers offering HD to almost a dozen. "Moving HD Radio technology installs to the factory is a significant commitment and important step forward by these automakers," STRUBLE noted. "We work with our automotive partners to deliver the most attractive opportunities for factory configurations."
Elsewhere, the FORD/LINCOLN/MERCURY HD Radio Receiver Dealer Accessory Program is gaining momentum, using product from AAMP OF AMERICA's Peripheral brand. Peripheral's Gateway and HD Radio tuners are available for installation on various models of ACURA, BUICK, CADILLAC, CHEVY, GMC, HONDA, HUMMER, ISUZU, LEXUS, OLDSMOBILE, PONTIAC, SATURN, SCION, TOYOTA and VW.
HD Radio's presence is also growing in the Automotive Aftermarket, as ALPINE, BOSS, DICE, DUAL, INSIGNIA, JENSEN, JVC, KENWOOD, PIONEER, SONY and VISTEON all offer mobile HD Radio SKUs.