WDAV/Charlotte Cuts Pledge Drive Short
October 9, 2008 at 5:08 AM (PT)
DAVIDSON COLLEGE noncommercial Classical WDAV/DAVIDSON-CHARLOTTE has suspended its FALL pledge drive due to the weak economy and the banking upheaval that has heavily impacted CHARLOTTE, home to WACHOVIA BANK and BANK OF AMERICA.
"We cannot be oblivious to what’s happening in the world -- and especially in our region," said WDAV GM BENJAMIN K. ROE. "There’s a bit of a crisis in our community right now. Our audience sees WDAV as an oasis of calm in an unsettled world. In times like these, we need to provide the around-the-clock classical music our listeners rely on. We will resume doing best what our audience needs most."
WDAV's drive began OCTOBER 2nd and had reached half of its $200,000 goal; instead of continuing the drive through FRIDAY as scheduled, the station is soliciting donations online.