Arbitron's Attempt To Block NY AG Lawsuit Denied
October 27, 2008 at 1:34 PM (PT)
The federal district court in NEW YORK today rejected ARBITRON's attempt to block NEW YORK Attorney General ANDREW CUOMO's pending state lawsuit against ARBITRON.
The Attorney General's pending state lawsuit charges ARBITRON with fraudulent and deceptive business practices and civil rights violations in connection with ARBITRON's "PPM" (Portable People Meter) ratings system in NEW YORK, which has so far been denied accreditation by the MEDIA RATINGS COUNCIL.
US District Judge DENISE COTE explained that the Attorney General's state court lawsuit against ARBITRON raises "important state interests" in light of the Attorney General's charges of fraudulent and deceptive business practices and civil rights violations by ARBITRON. The federal court dismissed ARBITRON's lawsuit. The federal court allowed the Attorney General's state lawsuit against ARBITRON to proceed.
Today's ruling does not impact Arbitron's right to publish our PPM audience estimates in New York.
Read Judge COTE's opinion, when you click here.
ARBITRON SVP/Press & Investor Relations THOM MOCARSKY released the following comment: "Today's ruling does not impact ARBITRON's right to publish our PPM audience estimates in NEW YORK. We went to Federal Court seeking to protect our right to provide the radio industry with the up-to-date PPM audience estimates it needs. Following our efforts, the NEW YORK Attorney General chose not to seek a temporary restraining order adversely impacting our right to produce PPM estimates.
"Now that ARBITRON has commercialized the PPM service in NEW YORK and other key markets, we look forward to defending our interests. Broadcasters, agencies and advertisers need continual PPM audience estimates if radio is to remain competitive in an increasingly complex and crowded media marketplace."