CC Total Traffic Network, Volvo Canada Ink Deal
November 14, 2008 at 3:52 PM (PT)
CLEAR CHANNEL RADIO’s TOTAL TRAFFIC NETWORK (CCTTN) has inked a deal with VOLVO CARS OF CANADA CORP. to provide its real-time traffic information service to Canadian VOLVO vehicle owners. The information will be available to 2009 XC90, S40, V50, C70, C30, S80, XC70 and V70 vehicles equipped with a factory-installed navigation system over RDS-TMC. The service will be provided without additional charge.
“VOLVO is widely respected for its dependable vehicles and this is just another example of the company’s dedication to providing new options for safe driving,” said CLEAR CHANNEL RADIO EVP of Distribution Development JEFF LITTLEJOHN. “We worked closely with VOLVO CARS OF CANADA to bring the TOTAL TRAFFIC NETWORK to CANADA and we are committed to continuing to meet the growing demand for this critical information.”
“We’re excited that VOLVO drivers will be able to benefit from the TOTAL TRAFFIC NETWORK service in Canada,” said VOLVO CANADA Pres./CEO JEFF PUGLIESE. “CLEAR CHANNEL is synonymous with top notch traffic information and our drivers can rest assured that this service will help them navigate the Canadian landscape in the safest and most fuel efficient way.”