WJIS Collects Over 8K 'Turkeys For T-Shirts'
November 25, 2008 at 12:03 PM (PT)
RTN Christian AC WJIS (THE JOY FM)/SARASOTA, FL recently held its fifth annual T-SHIRTS FOR TURKEYS promotion. This year’s promotion produced 8,604 frozen turkeys for area homeless, hungry and working poor. The turkeys were immediately handed off to area food banks and homeless shelters to be distributed throughout the holidays.
According to SARASOTA’s “Mayors Feed the Hungry,” one turkey can feed six individuals. “It’s staggering to realize this promotion will feed over 50,000 of the neediest families in our listening community,” said Promotions Manager MARY DOUGLAS. “This is a great finish to a year where we emphasized practical religion – taking care of widows and orphans and the poor.”
The promotion serviced a dozen different local organizations who feed the hungry with custom-designed t-shirts to exchange for frozen turkeys at 24 on-air “Turkey Stops” during NOVEMBER. The promotion was underwritten by PUBLIX SUPERMARKETS and CASTING CROWNS through PROVIDENT LABEL GROUP.