Scarborough Joins ABC Radio Networks
December 8, 2008 at 5:13 AM (PT)
ABC RADIO NETWORKS has announced the launch of the new JOE SCARBOROUGH syndicated radio show. SCARBOROUGH, along with his MSNBC sidekick MIKA BRZEZINSKI, will launch the show on CITADEL Talk WABC-A/NEW YORK TODAY (12/8), as widely speculated over the past few weeks. The 10a-noon ET show is expected to expand to sister Talk KABC-A/LOS ANGELES "in a couple of months," SCARBOROUGH told CITADEL Sports WJOX/BIRMINGHAM's PAUL FINEBAUM.
"JOE is an engaging media personality with a practical, balanced worldview that resonates in today’s environment of right versus left," said ABC RADIO NETWORKS SVP/Programming and Distribution CARL ANDERSON. "We feel this partnership presents us with a strong business opportunity and a compelling piece of programming that stations will want to add to their lineup. JOE and MIKA have become an established brand and are both very familiar to the blue chip advertisers we work with."
"We’re proud to be hitting the airwaves with the team at ABC RADIO NETWORKS and looking forward to the personal discussion we’ll be having each day with our audience," said SCARBOROUGH. "There are a wide variety of topics we’ll be jumping on right away, and making our listeners an integral part of the daily banter is going to be fun for everyone."