KIKK Adds 'Classic Cool'
January 6, 2009 at 5:10 AM (PT)
CBS RADIO News daytimer KIKK-A (CNN 650)/HOUSTON has added an Adult Standards show, "CLASSIC COOL RADIO," for 4p-sign-off weekdays. The show is being programmed by local personality RONNIE RENFROW.
"This is by far the biggest programming void in radio. The artists of CLASSIC COOL are selling millions of CDs annually, but listeners have had nowhere to go on the dial –- until now," said RENFROW, who intends to syndicate the format. "This is definitely not a nostalgia format. CLASSIC COOL is far removed from that approach in that we will feature new music from contemporary artists who are all over the BILLBOARD charts."