Gen2Media To Showcase Indie Artists Through Xbox
January 8, 2009 at 1:42 PM (PT)
GEN2MEDIA will be showcasing independent music on XBOX LIVE. e360live.com will offer original programming from all music genres from independent artists, along with original content from today’s most popular artists, as well as rare and personal behind-the-scenes footage with performances from up-and-coming artists.
"As a company, we are passionate about creating the most engaging entertainment experiences for our customers in every venue," GEN2 Pres. MARY SPIO said. "Our team has produced and delivered cutting edge music and video content to millions of fans for over 15 years, and in so doing we have worked with some of the world’s biggest artists, so we know what the consumer wants to see, how they want to see it, and we deliver exactly what they want."
"We have continually raised the bar on creating and delivering the very best content to our customers," GEN2 CEO JAMES BYRD added. "Working with MICROSOFT is a major step toward achieving our goal of being the definitive provider of the most desirable online interactive content in the world today."
"We are always looking to bring the best content to our members," said SCOTT NOCAS, Group Product Manager for XBOX LIVE Video Programming and Original Content. "When we looked at what GEN2MEDIA could offer in terms of access to artists and events, both legendary and on the cutting edge, we knew that they could provide content our consumers will love. We are excited to offer this content to our 14-million active Xbox LIVE members."