Greater Media/Philly Ups Russo To GSM, Brown To Group Sales Mgr.
March 4, 2009 at 10:04 AM (PT)
GREATER MEDIA has promoted MARIO RUSSO to General Sales Manager of Adult Hits WBEN and AC WNUW/PHILADELPHIA, as well as promoted JIM BROWN to Group Sales Manager of GREATER MEDIA/PHILADELPHIA. Both start immediately.
RUSSO, who previously was Local Sales Manager for Rock sister WMMR, will now oversee the sales team and revenue performance of WBEN and WNUW. BROWN, formerly Station Manager of WNUW, will now be responsible for managing the group sales efforts for the GREATER MEDIA cluster.
"MARIO and JIM have demonstrated excellent leadership and have produced tremendous results in their former roles," GREATER MEDIA/PHILADELPHIA VP/Sales PAUL BLAKE said. "We believe a realignment of our sales organization provides our key customers with a greater opportunity to connect their brands with our full complement of assets. The promotion of MARIO RUSSO to GSM of WBEN and WNUW and JIM BROWN to Group Sales Manager redefines our business model and provides greater access and ease of use for clients."