Oprah's Sirius XM Channel Now 'Oprah Radio'
March 6, 2009 at 11:46 AM (PT)
OPRAH WINFREY's "OPRAH AND FRIENDS" channel on SIRIUS XM RADIO has been retooled as "OPRAH RADIO." The name change, effective WEDNESDAY (3/4), was accompanied by some new shows, including the O MAGAZINE Show with WINFREY, GAYLE KING and LISA KOGAN; "BETTER IN BED" with Dr. LAURA BERMAN; "THE OPRAH BOOK CLUB ON OPRAH RADIO"; and OPRAH RADIO News Updates with former CNN news anchor DARYN KAGAN.
"With the channel's re-launch and expanded live programming we expect OPRAH RADIO will now reach even more people with its message of motivating people to live their best lives," said SIRIUS XM Pres./Chief Content Officer SCOTT GREENSTEIN. "On the unique platform of satellite radio, OPRAH RADIO -- powered by OPRAH WINFREY and her unparalleled team of experts -- offers SIRIUS XM listeners extraordinary inspiration and information daily."
"We are thrilled to expand our already robust radio programming for fans who are seeking to live their best lives. We are excited about the limitless possibilities of the OPRAH RADIO brand, and SIRIUS XM is a terrific platform for this type of content," said HARPO, INC. EVP ERIK LOGAN.