WZJZ Flips Smooth Jazz To 'Move To The Music'
March 30, 2009 at 2:16 PM (PT)
As tipped here earlier in the day, CLEAR CHANNEL RADIO will flip Smooth Jazz WZJZ/FT. MYERS to what it describes as "upbeat AC" "Z100" starting TOMORROW (3/31) at 6a. WZJZ will offer "a myriad of high energy, familiar rhythmic favorites with very limited commercial interruptions, allowing for 100 songs in a row each day."
"Z100 is a breakthrough in SOUTHWEST FLORIDA sound, playing uptempo songs that people will recognize," PD SCRAP JACKSON said. "Z100 fills a SOUTHWEST FLORIDA radio gap by allowing an 'at work' station that drives listeners to nod their head and dance all while keeping a mainstream sound perfect for work. The at-work listeners will garner a genuine positive attitude by this 'feel good' music, making their eight-hour work day seem like five. The radio landscape for at-work listening is currently bland and tired. Finally, we have a radio station that is up tempo and makes you feel good. And workday-friendly, too!"
Bringing a fresh, uptempo new blend of music vibe to the market has been a mission for "CLEAR CHANNEL is pleased to be able to bring this new, high energy music station that will help people to be upbeat all day," GM SHERRI GRISWOLD (CARLSON) stated. "This female-based audience is an effective method of reaching the strongest base of retail decision makers in SOUTHWEST FLORIDA."
Randi Bachman Exits
WZJZ APD/MD RANDI BACHMAN is out due to the change. Keep in touch with BACHMAN at (239) 826-1908 or firstname.lastname@example.org.