BMS, Gino Offer CollegeInsider.com Hoops Final
March 30, 2009 at 5:12 AM (PT)
BROADCASTER MARKETING SERVICES and GINO COMMUNICATIONS are teaming to offer radio coverage of the first-ever championship game for the COLLEGEINSIDER.COM men's college basketball tournament. The game between OLD DOMINION and BRADLEY on TUESDAY in PEORIA will be produced by CLEAR CHANNEL CINCINNATI and will air on Sports WCKY-A (1530 HOMER, THE SPORTS ANIMAL), with veteran play-by-play broadcaster FRANK SANTORE calling the action. GREENEVILLE, TN-based GINO holds the national rights for this year's game with an option for the 2010 tournament.
BMS Pres./CEO DAVID BRODY said, "As we (BMS and GINO) have grown our FCS football 'Game of the Week' package, we have branded it 'College Football the way it ought to be played, and, with the addition of this prestigious tournament, we hope to foster the ever-growing interest in the wonderful conferences and schools who, each week during the basketball season, take their slingshots out to do battle against the Goliaths of the college basketball world."
"We are happy to continue are relationship with CLEAR CHANNEL and are glad that they believe in these fine conferences and institutions," added BRODY.