Nigel Music Media Pacts With Radioio
March 31, 2009 at 4:17 PM (PT)
NIGEL MUSIC MEDIA has consummated strategic alliance with RADIOIO to creates advertising and sponsorship synergies across NIGEL’s client base of tastemaker AAA stations and RADIOIO’s broad-reaching multi-channel Internet radio platform. Together, NIGEL and RADIOIO offer advertisers a captive monthly audience of a million Internet-savvy, active music fans.
"Combining the individual strengths of NIGEL MUSIC MEDIA and radioio makes perfect sense," NIGEL Co-President JIM NELSON said. "Today’s economy has forced advertisers to be smarter than ever with their budgets, and we are confident that our alliance will give them the best exposure to an optimum, music-intensive new media audience."
"Partnering with NIGEL MUSIC MEDIA provides us with enhanced opportunities to target and serve the discriminating listeners who love this music as much as we do," RADIOIO Founder MIKE ROE noted.