Rehr To Apple: 'Take Our Radio ... Please.'
April 13, 2009 at 3:46 PM (PT)
NAB Pres./CEO DAVID K. REHR sent a letter sent TODAY to APPLE COO TIMOTHY COOK in an attempt to persuade the tech titan to include FM radio as a feature in future iPHONES and iPODS.
"NAB would like to encourage APPLE, as a recognized leader in both the mobile phone and portable music player arenas, to include FM radio as a feature in future iPHONE and iPOD products," REHR wrote. "Providing FM broadcast reception capability in mobile phones and portable music players creates multiple benefits for consumers as well as for the broadcasting, music and personal device manufacturing industries."
REHR also cited the MOTOROLA ROKR EM35, the first mobile phone with an integrated FM antenna to be marketed in the U.S. "I am taking the liberty to share my letter to you with the 9,346 FM radio stations across AMERICA ... I am certain they will eagerly support positive indications from APPLE on the inclusion of built-in FM radio in future APPLE products."