Taher G. Behbehani Joins Arbitron
April 20, 2009 at 11:18 AM (PT)
ARBITRON has appointed TAHER G. BEHBEHANI to the newly-created position of EVP/Chief Strategy and Business Development Officer, reporting to Pres./CEO MICHAEL SKARZYNSKI
"TAHER brings to ARBITRON more than 20 years of experience in operations, general management and business development at cable television and technology companies," said SKARZYNSKI. "TAHER has been instrumental in the development of partnerships and joint ventures with some of the world’s leading wireless, Internet and multimedia companies and we anticipate significant contributions from his insights into the industry."
"I joined ARBITRON to help the company extend its PORTABLE PEOPLE METER platform into multimedia markets," said BEHBEHANI. "ARBITRON has a solid, patent-protected platform technology for personal, portable and passive electronic measurement and my goal is to help the company create balanced business expansion strategies that will make the most of its technology and capital assets."