Paragon Fields 'Radio Workout Team'
May 19, 2009 at 4:16 PM (PT)
PARAGON CONSULTING NETWORK has launched a "virtual media company" known as THE RADIO WORKOUT TEAM. Comprised of PARAGON's multimedia consultants, THE RADIO WORKOUT TEAM is designed to effectively rebuild and operate radio companies during a workout and until the properties are sold. All aspects of radio operations are handled, including Operations and Management, Sales, Programming and Marketing, Financial and Engineering.
"The time has come for a new type of radio management company that replaces overweight corporate expense structures with a nimble management group," said PARAGON CONSULTING NETWORK CEO MIKE HENRY. "Over the past six months we have made considerable advancements within the media lending community, as well as with trustees, receivers and troubled owners who need a new economic solution. The financial community is drawn to the RADIO WORKOUT TEAM because of our ability to operate a radio station or company from top to bottom without the traditional cost structure. Our job is to stop the financial bleeding, perform operational triage, and return the radio company to profitability so investors can recoup its value."
RADIO WORKOUT TEAM members include: Group & Station Operator DAN HALYBURTON; Group & Station Owner/Operator JOHN STEVENS; Media Strategist MIKE HENRY; Engineer & New Media Technologist SKIP PIZZI; Multiplatform Operator & Programmer PAUL MARSZALEK; Multiplatform Producer BEN MANILLA; Ratings Analyst John Sutton; Interactive Revenue Growth Expert RICHARD WARNER and Online Marketing Specialist LORI DILLÉ.
Also, The Center for Sales Strategy has been established for Sales Consulting & Training, Sales Consultants & Trainers and Creative Resources.
For more information: www.radioworkoutteam.com.