Thom Mocarsky Is Leaving Arbitron
May 26, 2009 at 3:09 AM (PT)
Shocker! ALL ACCESS has confirmed that ARBITRON SVP/Press and Investor Relations THOM MOCARSKY is leaving the ratings company, after 26 years of service, in late JUNE. He joined the company in 1982 as Dir./Communications; this is the latest move in the ratings giant's ongoing restructuring.
An internal ARBITRON memo from Pres./CEO MICHAEL SKARZYNSKI heaped praise on MOCARSKY: "During THOM's more than 26 years at ARBITRON, his hallmark has been his unique ability to translate complex information into customer-ready messages. He has had an integral leadership role in our client, press and investor relations since he arrived and has shaped both the communication organization and approach into what they are today. THOM's expertise and insights have defined our communications strategies, especially as the company transitioned to electronic measurement.
"THOM has cultivated ARBITRON's visibility well beyond the radio industry with in-depth articles placed in the WALL STREET JOURNAL and the NEW YORK TIMES MAGAZINE, among many others. He led the company communications during the spin-off from CERIDIAN in 2001 when we rang the bell at the NEW YORK STOCK exchange for the first time as NYSE: ARB."
More details to come, including who will take on MOCARSKY's many duties.