WZPW Takes Bras To The Bridge
May 29, 2009 at 11:22 AM (PT)
REGENT BROADCASTING Top 40/Rhythmic WZPW (POWER 92.3)/PEORIA is staging a "Bras Across PEORIA," event to raise money to fight breast cancer. POWER 92.3 is collecting new and used bras at their studios in downtown PEORIA; the donated bras will be tied together and displayed to raise awareness of the fight against breast cancer.
"Over 100 women lose their life to Breast Cancer every day," WZPW PD/afternoons JASON PARKINSON said. "Our goal is to collect over 100 bras to display as a realistic symbol of how many women will die in one day because of this disease."
Listeners are encouraged to write the name of a loved one they wish to honor or remember on the cup of the bra before donating it. The bras will be tied together during an honorary ceremony in early JUNE.