AT&T Launches Satellite Service
June 3, 2009 at 5:17 AM (PT)
SIRIUS XM SATELLITE RADIO may have some competition, writes SEEKINGALPHA.COM, noting "AT&T SERVICES INC. and RAYSAT BROADCASTING CORPORATION officially launched AT&T CRUISECAST after a slight delay due to the GM bankruptcy announcement.
"The significance of the launch is that SIRIUS XM RADIO is no longer the only satellite radio provider in NORTH AMERICA, less than a year after the merger between SIRIUS and XM SATELLITE radio.
"AT&T CRUISECAST will offer 22 satellite TV channels and 20 satellite radio channels. The AT&T CRUISECAST service comes at a steep price at $1,299 equipment cost and the monthly subscription fee is $28. Because of the steep initial set up price, initial installs may be slow until equipment cost and prices come down."