KCRW Offers Apple Apps
June 16, 2009 at 11:49 AM (PT)
Noncom KCRW/LOS ANGELES has launched its first applications on the APPLE App Store. The KCRW Radio app will stream all three KCRW web channels -- on-air, music and news -- with real time playlists. Two new apps will distribute video highlights from live band performances on Morning Becomes Eclectic, as well as the latest content from the weekend program Good Food.
"The innovative iPHONE and iPOD touch are the perfect devices to let KCRW bend the boundaries of what radio is. Who says you can only listen to radio?" said KCRW Asst. GM JENNIFER FERRO.
The apps are available for $0.99 each from APPLE’s App Store on iPHONE and iPOD touch or at www.itunes.com/appstore/.
"Making KCRW's content available to listeners when they want, where they want, and on the platform of their choice, is part of KCRW's mission as a public radio station," KCRW Dir./New Media ANIL DEWAN said. "Radio can again be an intimate medium that you can bring with you everywhere."