XM Expands In New Toyotas
June 16, 2009 at 3:32 PM (PT)
As tipped in ALL ACCESS (NET NEWS, 6/12), XM Satellite Radio is now expanding its relationship with TOYOTA to make its offerings available as factory-equipped standard equipment on 2010 CAMRYS with premium audio, while 2010 CAMRYS with standard audio will continue to offer XM service as a dealer-installed option.
In addition to the CAMRY, XM will also offer a factory-installed option on many other TOYOTA vehicles throughout 2009. XM estimates the number of XM-equipped TOYOTAs on the road by the end of 2009 will exceed one million.
"The increased availability of XM services on the 2010 CAMRY is a testament to our relationship with TOYOTA," SIRIUS XM Radio Pres./Operations and Sales JIM MEYER said. "We are thrilled that CAMRY buyers will now be able to experience commercial-free music from every genre, plus sports, news, talk and entertainment, as well as ‘The Best of SIRIUS.’"
XM NavTraffic will also be standard equipment on all CAMRY models with navigation. "The addition of XM and XM NavTraffic as fully integrated services in the CAMRY reflects TOYOTA’s focus on enhancing the driving experience for our customers, and is another step toward providing more advanced choices for entertainment and convenience in our vehicles," TMS VP/Advanced Technology Department JON BUCCI said.