Clear Channel Responds To musicFIRST
July 31, 2009 at 4:54 AM (PT)
YESTERDAY (NET NEWS 7/30), the musicFIRST COALITION singled out CLEAR CHANNEL COMMUNICATIONS -- complaining the radio giant wouldn't air a commercial featuring MOTOWN legend DUKE FAKIR of THE FOUR TOPS.
The spot is, of course, supporting performance fee legislation -- which the NAB and all radio companies are fighting.
The text of the commercial read:
DUKE FAKIR: Broadcasters earn billions every year playing THE FOUR TOPS and other artists.
ANNOUNCER: DUKE FAKIR helped define the MOTOWN sound with THE FOUR TOPS.
This is not about the ads, it's a publicity stunt designed to malign our business and the character or our employees.
DUKE FAKIR: But artists don't make a penny when our music is played on radio.
ANNOUNCER: DUKE's right, thanks to a legal loophole AM and FM radio gets a free ride while satellite and Internet radio pay artists and musicians to play their music. A bill before Congress, the Performance Rights Act, will correct this injustice
DUKE FAKIR: All we ask is fair pay for airplay.
ANNOUNCER: Tell Congress to support the Performance Rights Act. Paid for by THE MUSIC FIRST COALITION.
A 'Desperate' Attempt?
CLEAR CHANNEL EVP/Chief Legal Officer ANDY LEVIN released this statement to ALL ACCESS:
"Of course we rejected the ads. We wouldn't take ads from SIRIUS XM either. Why would we air ads designed to put us out of business? This is not about the ads; it's a publicity stunt designed to malign our business and the character or our employees. If musicFIRST is concerned about getting its message out, there is an abundance of other media outlets that would jump at the chance to take their money, especially in this economy.
This is just another desperate attempt to breathe life into a failing legislative effort that is clearly against the public interest."