KNRS Moves To FM
August 3, 2009 at 10:11 AM (PT)
As first tipped on ALL ACCESS (NET NEWS 7/29), CLEAR CHANNEL is launching a simulcast of Talk KNRS-A (FAMILY VALUES RADIO)/SALT LAKE CITY on FM TODAY (8/3), using the frequency formerly occupied by Spanish Adult Hits KTMY (LA PRECIOSA 105.7 FM). The AM side will split off with separate programming within 45 days.
The move pits KNRS directly against its rival, BONNEVILLE Talk simulcast KSL-A-F, in a battle of traditional talk stations on FM. SIMMONS tried a mostly-syndicated Talk format at KFMS (97.5 FM TALK) in 2006; the station is now Active Rock KZZQ (97 THE BLAZE).