UMG Extends Relationship With BigChampagne
August 18, 2009 at 5:05 AM (PT)
UNIVERSAL MUSIC GROUP has entered into a multi-year deal with BIGCHAMPAGNE to track the the label's music popularity online. In the past, UNIVERSAL has had a deal with NIELSEN's SOUNDSCAN for that service.
"With the addition of BIGCHAMPAGNE, we provide a comprehensive view of the marketplace," UNGD Pres./CEO JIM URIE said in a statement. URIE told CNET NEWS that the ability to measure radio, the Web, and brick-and-mortar retail stores "results in more opportunities for our artists and labels."
We paid attention to this sleepy little Internet thing, but it happened when no one was watching. Well, we were watching.
"UNIVERSAL's embrace of a Web intelligence product is symbolic of how important the Internet has become to the traditional music business, and the latest example of how NIELSEN's competitors in a number of entertainment sectors are moving in on its core business," writes CNET.
Report: Nielsen Pressed By New Competitors
FINANCIAL TIMES reporter KENNETH LI reported SATURDAY (8/15) that NBC UNIVERSAL, TIME WARNER, CBS and WALT DISNEY are part of a group that plans to challenge NIELSEN in the television ratings business. NIELSEN representatives did not respond to CNET, but were quoted in TVBYTHENUMBERS.COM. They said the company "is committed to measuring across all screens -- known in the industry as 'three screens': television, computer and mobile -- as part of our long-term strategy. Over the last three years, we've invested more than a billion dollars in research and development as part of this effort."
ARBITRON is also pressing into the TV ratings business -- just as NIELSEN is entering the radio ratings side of the business.
BigChampagne Introduces BC Dash
Last week, BIGCHAMPAGNE launched BC DASH, a browser-based tracking system that allows a user to monitor in real-time song sales or streams at a host of Web sites, offline locations and peer-to-peer networks. Some of the sources include ITUNES, YOUTUBE, MYSPACE, retail and LIMEWIRE.
BIGCHAMPAGNE CEO ERIC GARLAND told CNET that "the company has benefited from the massive shift in listener's habits the past several years. Ten years ago, his company was surrounded by doubters, people who didn't think there would ever be anyone willing to spend to acquire intelligence about Internet-music listeners. Nine years ago when BIGCHAMPAGNE was founded, the market was insignificant."
"The Internet has inherited the music business," GARLAND said. "When you look at MYSPACE plays, RHAPSODY, ITUNES, LAST.FM, all of that dwarfs traditional music purchasing. Instead of CDs, we paid attention to this sleepy little Internet thing, but it happened when no one was watching. Well, we were watching."