Mainstream Automakers Accelerate Adoption Of HD Radio
January 7, 2010 at 8:46 AM (PT)
iBIQUITY DIGITAL CORPORATION, the developer of digital HD RADIO Technology, has announced the expanded availability of HD RADIO Technology across the mainstream automotive category -- including FORD, HYUNDAI, KIA, LINCOLN and VOLKSWAGEN.
"Following the great progress HD RADIO technology has made in the performance luxury class, we are excited to announce growing availability in popular mainstream cars," said iBIQUITY Pres./CEO BOB STRUBLE. "The HD RADIO automotive rollout has reached critical mass. Leading mainstream automakers, including FORD, HYUNDAI, KIA, LINCOLN and VOLKSWAGEN, are now building HD RADIO receivers into their cars at the factory. These launches show that as drivers continue to embrace radio as a main source of in-car entertainment, they want the higher quality, increased choice and new services that HD RADIO technology provides."
Some of the automotive announcements from the 2010 INTERNATIONAL CONSUMER ELECTRONICS SHOW include:
* FORD announced that HD RADIO technology will be available on most 2011 FORD vehicles -- including the world's first factory implementation of iTUNES tagging.
* VOLKSWAGEN announced that select 2010 models equipped with the DVD navigation system will include HD RADIO technology as a feature. The company also plans to bring digital radio to its latest touch-screen radio systems on future VW models.
* KIA announced that it will be launching HD RADIO technology on select models in 2010.
* HYUNDAI announced that the 2011 SONATA will be the first popular midsize sedan to offer HD RADIO technology as standard equipment on the SONATA limited models.
- Also announced TODAY, HD RADIO technology and DTS Neural Surround will be featured with THX II Certified Audio system in 2011 LINCOLN vehicles.
To date, and spanning all OEM categories, there is a total of 15 automakers and more than 80 vehicle lines committed to offering factory-installed HD RADIO Technology as either standard or optional equipment.