KVFG Brings ESPN Radio To High Desert
February 16, 2010 at 10:44 AM (PT)
CBS RADIO Country KVFG (K-FROG)/VICTORVILLE-BARSTOW (VICTOR VALLEY), CA is splitting from its simulcast of sister Country KFRG/SAN BERNARDINO-RIVERSIDE to flip to Sports as "KVFG 103.1 ESPN HIGH DESERT SPORTS RADIO." The station launches TONIGHT at 7p PT with the play-by-play of the LAKERS-GOLDEN STATE game from LOS ANGELES. THe station will air the complete ESPN RADIO lineup as well as LOS ANGELES ANGELS baseball.
CBS RADIO RIVERSIDE SVP/Market Manager KEVIN MURPHY said, "We are extremely excited about the new format. With the LAKERS dominating the Western Conference and spring training only days away, now is the perfect time to focus all our efforts on delivering a great sports product for VICTOR VALLEY's most enthusiastic fans."