Price Takes Helm At The Sporting News
February 17, 2010 at 4:13 AM (PT)
Former SPORTS ILLUSTRATED VP/Chief Marketing Officer and SI DIGITAL Pres. JEFF PRICE has been named President and Publisher of THE SPORTING NEWS. PRICE replaces ED BAKER, who moves up to parent AMERICAN CITY BUSINESS JOURNAL as Chief Strategic Officer. THE SPORTING NEWS owns and operates the SPORTING NEWS RADIO NETWORK.
PRICE, who has been consulting THE SPORTING NEWS since OCTOBER and will work out of the company's NEW YORK office, said, "There are very few iconic brands that have the heritage and legacy as SPORTING NEWS, and this represents an incredible opportunity. There is a strong foundation already in place, and I look forward to expanding upon what's been done, continuing to serve that avid fan, and greatly expanding our opportunities in the marketplace."