BBC Radio 5 Live, Absolute, TalkSport Win Premiere League Radio Rights
February 18, 2010 at 6:08 PM (PT)
BBC RADIO 5 LIVE, ABSOLUTE RADIO, and TALKSPORT will air PREMIERE LEAGUE soccer for the 2010-11 through 2012-13 seasons, with the BBC winning the rights to first pick of SATURDAY 3p matches, SUNDAY 4p matches, and SATURDAY lunchtime matches. ABSOLUTE took the rights to second pick of SATURDAY 3p matches, while TALKSPORT won SUNDAY matches before 3p, SATURDAY matches at 5:30p, WEDNESDAY evenings, and MONDAY and TUESDAY night matches.
ABSOLUTE's package is its first deal with the league. The BBC previously held the rights to the SATURDAY 5:30p and weekday evening matches that went this time to TALKSPORT, which had previously aired the matches now granted to ABSOLUTE.