WGRD Shifts To Active Rock
February 23, 2010 at 11:56 AM (PT)
REGENT Alternative WGRD/GRAND RAPIDS will be shifting to the Active Rock MEDIABASE panel beginning next week.
WGRD, the flagship station of THE FREE BEER & HOT WINGS SHOW, has evolved more Active Rock since former crosstown CITADEL Active WKLQ switched to Sports last SUMMER.
WGRD PD JERRY TARRANTS told ALL ACCESS, " We've been an Alternative by perception (not by definition) for a while now. Just thought it was time to report to the panel which largely and more accurately represents our current playlist."