Envision Partners With Mediaguide
February 24, 2010 at 5:11 PM (PT)
ENVISION RADIO NETWORKS is partnering with MEDIAGUIDE StationMonitor, a comprehensive source of real-time music and advertising intelligence available to the radio industry. Monitoring over 2,500 stations in 150 ARBITRON MSAs, the MEDIAGUIDE network is the largest of its kind, enabling StationMonitor to generate reports with unparalleled depth.
"The idea behind MEDIAGUIDE was to create a simple, yet robust music and ad tracking service for radio programmers and sales departments; a service that is cost-efficient, user-friendly, and gives access to the most monitored radio stations in the U.S.," ENVISION RADIO NETWORKS Pres./CEO DANNO WOLKOFF said. "StationMonitor is truly the power tool in actionable music and sales data."
"Our partnership with ENVISION RADIO NETWORKS will allow Mediaguide to provide radio stations across the U.S. with better market intelligence and competitive data on both music programming and advertisement information," added MEDIAGUIDE CEO STEVEN LUBIN. "ENVISION RADIO NETWORKS’ track record of success in providing services to radio makes them the perfect partner for the StationMonitor service."