O'Sullivan Joins Marketron
March 8, 2010 at 4:28 AM (PT)
Former ARBITRON VP/Sales Operations, New Business and Diary Development TOM O'SULLIVAN has been named VP/Sales at MARKETRON.
O'SULLIVAN was most recently Pres. of MEDIA ANALYTIC SOLUTIONS after exiting ARBITRON in DECEMBER 2008; he joined ARBITRON as Sr. Account Manager in 1992 and became National Key Account Manager in 1997, Eastern Divisional Manager in 2001, and VP/Local Sales in 2005.