Pandora Main Surce For Net Radio Royalties
March 18, 2010 at 2:39 PM (PT)
PANDORA Founder/Chief Strategy Officer TIM WESTERGREN told DIGITALMUSICNEWS.COM that the online radio station accounts for almost half of the royalties SOUNDEXCHANGE receives from non-interactive streams -- about 44%, to be more specific.
What's more, "We're a shade over 1% of the overall radio marketplace," WESTERGREN told the website. "Multiply that by 100, and you get the found revenue flowing to labels and artists if we were in an Internet radio world instead of a broadcast world."
WESTERGREN offers a more comprehensive and detailed overview of PANDORA and its place in the radio world in ALL ACCESS' current POWER PLAYER interview.