Vibes Media Acquires Zeep Mobile
March 25, 2010 at 8:07 AM (PT)
VIBES MEDIA has acquired self-service mobile advertising company, ZEEP MOBILE. Under the terms of the agreement, ZEEP's mobile messaging technology will be integrated into the VIBES platform and all ZEEP employees will become part of VIBES MEDIA, which counts EMMIS BROADCASTING and CBS RADIO among it's clients.
"Our experience with mobile marketing has taught us that in the world of mobile, relevance is paramount," said VIBES Founder/Pres. JACK PHILBIN. "SCOTT and his team at ZEEP have built a powerful SMS platform that fundamentally understands how behavior, location, and relevance make or break SMS advertising. By combining ZEEP's technology into our platform, we create the most powerful and relevant advertising platform for SMS."