Eastlan Adds Six More Markets
March 31, 2010 at 4:28 PM (PT)
Just in time for the SPRING ratings period, EASTLAN RATINGS will now be monitoring a half-dozen new markets: CASPER WY, ELKO NV, FAIRBANKS AK, KLAMATH FALLS OR, OWENSBORO, KY and ST. CLOUD, MN. The ratings period runs until MAY 26th, 2010.
"We really appreciate the opportunity to provide service to broadcasters at a time when every investment must be so closely scrutinized," EASTLAN RATINGS Pres./CEO MIKE GOULD said. "We view it as a tremendous compliment to be chosen to help small and medium-market broadcasters restore their revenue streams. It is an exciting time to be associated with the radio industry as committed local broadcasters in smaller markets are busy re-inventing how business is done. On many occasions over the years, small-market local broadcasters have been the pioneers in initiating meaningful change that ultimately spreads throughout the entire radio community. I think we are in the midst of another of those periods right now."