Sheri Warnke Joins CMA As VP/Strategic Partnerships
April 8, 2010 at 1:10 PM (PT)
The COUNTRY MUSIC ASSOCIATION (CMA) has tapped industry veteran SHARI WARNKE for the position of VP/Strategic Partnerships, effective immediately.
"SHERI has already done an outstanding job of building marketing relationships for the industry and corporate brand partners for CMA's core events, CMA MUSIC FESTIVAL and the CMA AWARDS," said STEVE MOORE, Chairman of the CMA Board of Directors. "We are fortunate to have the full resource of her time and talent focused on CMA and our mission of advancing Country Music."
Most recently WARNKE had been the NASHVILLE-based representative for MS&L, one of the world's leading communications firms. MS&L was named CMA's sales and marketing agency last fall and will continue to consult with CMA on future marketing endeavors as needed. Prior to that she worked for PLAYBOY ENTERPRISES as Regional Sales Manager.
"It is an honor for me to join CMA and to represent Country music's passionate fan base to corporate AMERICA," WARNKE said. "We have made fantastic progress this year and I'm looking forward to ramping up our efforts moving forward."