WMET/DC Flips To Brokered Ethnic, Inks Israel As GM
March 16, 2006 at 12:12 PM (PT)
Talk WMET-A/WASHINGTON drops everything but the morning GREASEMAN show to go with ethnic brokered programming, effective FRIDAY, MARCH 24. The GREASEMAN's daily 6-10a ET show and weekend replays remain on the schedule, but other Talk programming is being replaced by brokered shows. Veteran broadcaster DENNIS ISRAEL has joined the station as GM.
“Not only am I excited about running a station that is going to reach diverse ethnic groups,” said ISRAEL. “I am confident that the new format will draw in a larger audience, bringing in Latin American, Mexican, Asian and Eastern European listeners.”