Denver Radio Company Debuts Two New Stations
March 22, 2006 at 6:21 AM (PT)
The DENVER RADIO COMPANY launched two new FM formats -- KTNI (101.5 MARTINI ON THE ROCKIES) and KSYY (SASSY 107) -- in the DENVER metro market today (3/22) at 6a.
"MARTINI ON THE ROCKIES" features a lifestyle format with a music blend of contemporary artists lIKE NORAH JONES, SARAH MCLACHLAN and SHERYL CROW, mixed with original offerings from LINDA EDER, DIANA KRALL, and MICHAEL BUBLE. The format includes a sprinkling of standard covers from HARRY CONNICK JR., ROD STEWART, LINDA RONSTADT, BETTE MIDLER and an occasional original from FRANK, DEAN, or TONY.
"SASSY," on the other hand, will target active adult women by offering a bright presentation with a musical blend from artists like CAROLE KING, CARLY SIMON, CARPENTERS, JAMES TAYLOR, AMERICA, and CHICAGO.
DENVER RADIO COMPANY President and Market Manager STEVE KEENEY said, "We could not resist the formats we’re calling 'MARTINI' and 'SASSY' as each is original in both content and music and fit perfectly into the discerning DENVER lifestyle. Plus, we believe they represent lots of fun for both our listeners and our staff."
Added Dir./Operations & Programming Entertainment TIM MARANVILLE, "It’s time for a little shakin’ and sassin’ in COLORADO." These two very unique formats created exclusively for DENVER are specifically designed to satisfy an unfulfilled audience need."
Here's how the lineups shake out:
5-9a -- FREDDIE COLON
2-6p -- JACKIE SELBY (formerly KXPK, and KALC)
middays and nights open
NICK MICHAELS main voiceover talent, joined CHRISTY LYNN
5-9 -- GLORIA NEAL (formerly KOA-A, and most recetnly KJMN)
9a-2p -- JILL WEST
2-6p -- DAVE OTTO (15 year morning vet of market -- Y108, KJMN)
CHRISTY LYNN main voiceover talent joined by CRAIG PARSONS