La Kalle Becomes Mix 98.3 In Miami

New Look

UNIVISION Tropical WRTO (LA KALLE)/MIAMI tweaks the format to Spanish Contemporary, and rebrands as MIX 98.3. The mix is described by ALL ACCESS ears in the market as "not so different from LA KALLE, except that ballads and pop are now integrated into a previously existing mix of reggaetón, English-language hits and an occasional Tropical smash."

The 11a hour mix contained:

SHAKIRA - Whenever, Wherever/Suerte
DADDY YANKEE - Descontrol
MANA - Si No Te Hubieras Ido
R.K.M. & KEN-Y - Te Regalo Amores
LADY GAGA - Bad Romance
JUANES - A Dios Le Pido

Check them out online here.

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